Great news for General Mills (GIS) shareholders. GIS raised its dividend 8.20% to $.33 per quarter. This is the 9th consecutive year GIS has boosted it dividend. The company (including predecessors)has a long history of rewarding shareholders, it has paid dividends for 113 years without reduction. Holy crap that's a long time. Wow!
While being known for popular cereal brands, they also manufacture and market other recognizable foods such as Yoplait, Green Giant, Pillsbury, and Old El Paso. I consume and enjoy many of their products. Sometimes I worry that store brands might cut into their profits. A few weeks ago I bought a box of off brand Cheerios to check out the competition. It tasted like cardboard, no comparison. I'd have to be in a dire financial situation to buy immitation Cheerios again. I believe branded foods will continue to be a good investment.